Partnership with the Beijing Rural Economy Research Centre
Fairtrade Asia Pacific is collaborating with The Beijing Rural Economy Research Centre of the People’s Republic of China to develop an ethical market with fair trade principles.
While signing the letter of intent, both parties recognized the importance of developing an ethical market with Fair Trade principles which allow smallholder farmers to capture higher incomes and earn a sustainable livelihoods through providing a market-based reliable and regulated outlets to targeted ethical consumers in China assuring quality and safe food products to the urban Chinese consumers. The partnerships seeks to achieve this common objective through combining their resources, enhancing the existing cooperation as well as exploring new areas of cooperation.